Watch: How 'The Blair Witch Project' Changed Movies Back in 1999 — firstshowing.net

Though found footage feels like a craze that only started a few years ago with the success of Paranormal Activity, the first massive found footage hit actually arrived 10 years earlier, at a time when the internet hadn't yet been successfully used to market a film to a massive audience. That film is The Blair Witch Project, and in a new short from Academy Originals, the film's unprecedented and breakthrough success is documented, showing how an indie film that was made on a shoestring budget became one of the biggest surprise hits of the summer thanks to some clever marketing and a unique premise. Watch below!

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