From a squat in Peckham to the runways of London, Paris and New York: Gareth Pugh has come a long way since he first started out in the business of fashion 10 years ago, stirring imaginations and order books with his wildly conceptual creations that are celebrated in a new London exhibition.
The retrospective has sparked a walk down memory lane for the British designer that has shown abroad for the past eight years. His first studio-cum-squat in South London (before the neighborhood first started seeing signs of gentrification) was one half of a fully equipped gym - complete with sauna, dance studio, treadmill and sunbed. 'I slept on the sunbed when I needed to in the run up to my first show,' says Pugh. 'It was a huge space, but had terrible heating, and the sunbed was the warmest place there was, which is why I probably looked so healthy in the pictures; I was very tanned but very, very tired.'
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