Bonnaroo 2014: Chromeo Talks Reconnecting with Fans on ‘White Women’ Album & Choosing Collaborators (Video) — billboard.com

One of the goals Montreal electro-funk duo Chromeo had for its fourth album, “White Women,” was to reconnect with fans who enjoyed the group’s earlier work. Bonnaroo 2014 Full Coverage: Photos, Video & More “We wanted to reconnect with fans that discovered us in ’06-’07 when our record ‘Fancy Footwork’ connected with a bigger audience,” Chromeo singer/guitarist David Macklovitch, also known as Dave 1, tells Billboard at the 2014 Bonnaroo. “We didn’t lose a lot of them, but people have such sort attention spans that we felt like if we did a big South by Southwest grind it would be a show of good faith for us — and it really worked.”

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