The Love Affair Between Stuffed Animals And Fashion: A Brief History — mtv.com

Jeremy Scott wanted to make something very clear with his first fragrance for Moschino: even though the bottle may look like a teddy bear, this stuffed animal is not a toy. The “Moschino Toy” bear—confusingly, that’s what the fragrance is called—joins a long line of stuffed animal fashion forefathers. There are a even a few in his direct Moschino lineage. His furry ancestors actually first popped up in a 1988 Moschino collection—on the collar of a coat—but Jeremy is the most recent addition to the Moschino bear family, and, more generally, to stuffed animals in fashion.

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