The average hotel experience consists of Berber carpets, a kitschy abstract painting meant to evoke calm vibes, bedsheets that hopefully aren't too discolored, and, if you're lucky, a warm cookie at check-in. The Pantone Hotel operates a bit differently.
Yes, Pantone, the sovereign ruler of all things color, has opened up a boutique hotel in the city of Brussels. The company, most well known for its Pantone Matching System, in which every possible hue is designated a name and number, brings its obsessive aesthetics to the three-dimensional realm.
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