By 1959, Rod Serling had had it with the dumbing down of American television by what he saw as overly sensitive TV sponsors who forced writers to edit scripts with impunity during the boob tube’s early years. Most sponsors wanted zero controversy and nothing to appear in a script that might incline viewers to think “improperly” about a particular brand of cake batter, or car or whatever else was being promoted on a given show. In the fiery discussion below, which aired (according to IMDB) on September 22, 1959, we find Serling on The Mike Wallace Interview talking about his early writing career and the heavy hand of corporate sponsorship that led to his creation of a soon-to-debut science fiction and fantasy television series called The Twilight Zone (the first episode would air a little over a week later on October 2, 1959). A passionate exchange about early TV’s potential, thoughts about what Wallace calls “the battle of the writer to be his own man” and copious on-air smoking ensues.
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