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Before You Go All WTF On Max Factor For Making Marilyn Monroe Its New Spokeswoman, See Why They Did It — thegloss.com

In addition to New Year’s resolutions and new fashion and beauty trends, we have new ad campaigns to look forward to. Some brands choose soon-to-be proper A-listers (has anyone scooped up Dakota Johnson yet?), while others stick with popular models and celebrities. Max Factor‘s newest face of their 2015 ad campaigns falls into the second category, but it is still a surprising choice. They have chosen none other than the glamorous Marilyn Monroe to be their new face and “global glamour ambassador.”

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