Saavn, ‘India’s Spotify’, Reveals It Has 11M Monthly Users And Hires Ex-Google Exec — techcrunch.com

It’s looking like 2015 will be a big year for India’s music streaming space. A week after Rdio’s arrival in the country, Saavn — a New York/India startup that was among the first to cater to India — is pushing its credentials after hiring former Google India executive and startup figure Mahesh Narayanan as its COO. That’s not all, however, Saavn has revealed that it has 11 million monthly active users — that’s the first time that the company has gone public on its userbase in two years. Back in February 2013, it claimed 10.5 million active users, but that was during Facebook’s viral heyday when a number of services rode high with inflated user numbers generated by the social network, only to watch their figures (and businesses) crash as Facebook’s social algorithm was altered to decrease virality.

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