The facade of Richard Branson's first hotel in Chicago. (Virgin Hotels)
Sophisticated, modern and slightly offbeat. Richard Branson’s first Virgin Hotel in Chicago is open for business.
As more hotels cater to millennials with common areas and customized choices, Branson's new hotel has many similar features, including a rooftop bar, a large restaurant and lounge area called the Commons Club, free drinks at happy hour—but still retains characteristic details from the original art-deco building. Wi-Fi is of course free throughout the property and the hotel offers pet friendly accommodations.
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