Amazon continues to try to shift unsold inventory of its unpopular smartphone, the Fire Phone, by slashing the price-tag. It’s currently discounting a U.K. version of the device that’s locked to the O2 carrier’s network to £99 ($150), down from £399.
The handset launched as an O2 exclusive in the U.K. market last September, hence the carrier network lock despite the device being sold off contract. Early buyers also got Amazon Prime membership bundled in when they signed up for a £33 per month two-year contract.
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