Fresh from an endorsement by US president Barack Obama, India’s motorcycle manufacturer Royal Enfield announced it was speeding up expansion and production to meet booming demand for its British-origin bikes.
The company, based in southwestern India but rooted in British biking history, will spend five billion rupees ($80m) this year on building two factories as well as other expansion plans.
“Royal Enfield will be investing Rs 500 crore in 2015 towards product development, capex and other development areas,” chief executive Siddhartha Lal said in a statement posted on its website.
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