Sportsbet Australia felt the wrath of respectful people when the betting company decided to allow a punt on female names for Bruce Jenner on Wednesday.
The company has been labelled "transphobic," "disgusting" and "insensitive" by Australians.
Rumours Jenner is undergoing gender reassignment therapy have been doing the rounds for more than a year, with a recent article by TMZ, citing "family sources" confirming the speculation, adding fuel to the fire. The former Olympic athlete and ex-husband of Kris Kardashian has not publicly commented — and neither has his family.
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