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Burberry’s All-British Team Scores in the Front Row at London Fashion Week — vogue.com

Photo by David M. Benett/Getty Images for Burberry While the label was established in 1856 and credited with creating the trench coat, Burberry has recently transformed the fashion landscape with an uncanny prescience in determining who the next It Brits will be. And if past front rows are anything to go by, then the runway-side seats today will surely be packed with the next generation of Cara Delevingnes and Tom Odells—both have appeared in campaigns for the London label. Under the leadership of Christopher Bailey, the brand has focused on marrying its heritage aesthetic with rock-star style, garnering a loyal following of U.K.-cool showgoers like Kate Moss, Alexa Chung, and Harry Styles. In anticipation of the fall show—and its high-profile guests—we look back at the British Invasion that is Burberry’s front row.

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