PPC stands for pay-per-click, it is one of an essential element of the digital marketing. In Pay per click the advertisers pay a fixed amount each time when their ads are clicked by the viewers. In simple words, it’s a way of purchasing visits to your site and promote the business.
One of the most important form of ‘Pay Per Click’ is search engine advertising. For example, you may saw several small ads of various products, brands and services, if you click that image then it will take you straight to the website of that particular product.
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